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Gannett: The 'what,' not just the 'when' and the 'how'

November 5, 2006 - 12:40pm — yelvington

Some of the coverage of Friday's announcement from Gannett that things will be different misses the most important points. This is not about putting breaking news online all day long, which -- as I observed the other day -- is hardly a new idea. Nor is it about equipping reporters with video cameras.

Wired's Jeff Howe nails it on his blog item, which focuses on "7 primary job areas" that are fairly buried in the Dubow memo.

It's role shift time. This is about engagement, convening community, utility, and thinking big about small. The "what" and not just the "when" and "how."

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